This
month we feature a pattern that has become an American icon, Homer Laughlin’s Fiesta. This pattern, offered in a very large selection of colors
and with a wonderful art deco influence, is in fact THE best-selling dinnerware
in American history. Fiesta was designed by Homer Laughlin’s
art director, Frederic Rhead, in 1936. Beginning at age 19, Rhead
took a number of jobs around the world that included working as art director for
Wardel Pottery, Roseville Pottery, and as professor of ceramics and pottery at
University City Pottery in St. Louis. Rhead became a huge success within the ceramics
and pottery industry owning to his ability to adapt to changing tastes and new
forms of art. Whether art nouveau, arts and crafts, naïf, art deco, or modern
international, Rhead could produce aesthetically pleasing pottery seemingly at
will.
Fiesta was designed for the "modern America" of the mid-1930s and featured
concentric circles and an array of solid, brightly colored pieces that were meant
to be mixed and matched. The pattern’s very popular design broke with tradition
by shedding the formality of floral motifs on bone china. Five colors were initially
introduced in 1936 - Red, Cobalt Blue, Light Green, Yellow, and Ivory, with Turquoise
being released in 1937. Ironically, Homer Laughlin developed hundreds of colors
with varying tones and hues to be tested on Fiesta molds. The final colors
were picked by arranging sets of plates on a table, with Homer Laughlin himself
noting consumer’s reactions to each set. The original six colors and those
later added in the 1950’s are referred to as original or vintage Fiesta.
On August 27, 1997, Homer Laughlin celebrated the manufacture of the 500 millionth
piece of Fiesta. To celebrate the occasion, Jope Geisse designed the
collector presentation bowl. These bowls were produced in limited quantities and
are extremely rare.
The
Homer Laughlin Company has a longstanding tradition of excellence in tableware
design and production. Our founder and CEO, Bob Page, has written a book
entitled Homer Laughlin: Decades of Dinnerware. This extraordinary book
has information on many Homer Laughlin patterns, including Fiesta. Click
here to view and purchase this book. If you are interested in reading an online
history of the Homer Laughlin Company, then click
here. An informative Fiesta history, including a table of Fiesta colors, can be accessed here. The
table below provides you with all of the Fiesta patterns that Replacements,
Ltd. carries. For your convenience, these patterns have been separated into pre-1986
patterns and post-1986 patterns.
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