TAG Heuer Watches

TAG Heuer was founded in Switzerland in 1860 by Edouard Heuer, who patented his first chronograph in 1882. In 1887, Heuer created the 'oscillating pinion' design that is still used by major watchmakers of mechanical chronographs. Innovation continued throughout the years, from designs for use in automobiles and aircraft, to adapting pocket chronographs to wrist chronographs. TAG Heuer offers a unique combination of design and innovation in every timepiece – explore our collection below.